Joanna is Chief Executive of the Money Advice Trust, whose vision is to help people across the UK to tackle their debts and manage their money with confidence.
Joanna is a director of UK Finance, representing financial inclusion and vulnerability, Chair of the Advisory Board at Birmingham University’s Centre on Household Assets and Savings Management, and a member of the government’s Financial Inclusion Policy Forum. She is also Vice Chair of the Friends Provident Foundation, and a Director of Fair 4 All Finance.
In 2020, Joanna was awarded a CBE for services to financial inclusion.